Crafting Your High-End Client Experience
Learn strategies to develop and craft a high-end client experience that you can deliver consistently and to set yourself apart from the competition.
A client experience is the impression you leave with your client, resulting in how they think of your brand, across every stage of their journey and over the entire duration of their relationship with you. It’s the sum of ALL interactions between your client (or prospective client) and you and your business throughout the entire client life cycle.Throughout this video lesson you'll learn:
- What a client experience means.
- The elements to a successful and effective client experience.
- Why having a client experience is important in your business.
- 3 keys for an exceptional client experience.
- How to manage client expectations.
- Tips for each stage of your client experience.
- Audit and mapping your client experience (homework!)
When you’re working in a saturated market and offer a similar product or service with similar pricing, you need to set yourself apart from the competition. An excellent client experience that you deliver consistently can be the key differentiator between you and someone else. A client experience is one of the biggest opportunities that you have to capture the interest of your audience.
I’m Lane’ Richards, Creator and Founder of Something Borrowed Portland, a specialty rental company (now owned and operated Archive).
I’m a business mentor who helps show specialty and vintage wedding rental owners how to do more in less time. You’re already amazing - all you need now is a plan for success coupled with the knowledge and tools required to build, run, and grow that big idea of yours.
If you want to learn how to run an insanely efficient, incredibly lucrative wedding business, I can show you how.