"I want to expand my wedding business, but I don't know what to do next."
If you're spending more time working ON your business than IN your business and getting no where fast... it's time to get some help.
FOR SPECIALTY AND VINTAGE RENTAL PROS WHO WANT A BETTER WEDDING BUSINESS
The Members' Lounge was created for specialty and vintage rental pros who are serious about learning and taking their business to the next level. You don't have countless hours to waste searching the internet for answers to your problems. You want a trusted coach who's going to be there exactly when you need advice. You're in dire need of COMMUNITY who are there to unconditionally support you, no matter where you are in business.
Give your business the boost it needs to succeed in saturated market, crowded with competition.
- Get education and support custom tailored to your unique situation.
- Have a legit marketing plan that brings you new business AND attracts those high end clients everyone wants.
- Learn how to sell your services without feeling pushy, sleazy, or salesy.
- Have systems that automate and streamline your day to day tasks so you have more time and more bandwidth.
- Have access to a savvy group of other rental industry pros for brain-picking, advice-asking, and collective commiseration.
- Understand how to leverage social media to grow and build a reputation and learn to network like a pro.
- Have a website that’s super-optimized and built to sell your amazing services.
And at long last, set your mind at ease and KNOW you're doing everything right.
"I have truly enjoyed working with Lane'! She is very knowledgeable in all things related to running a wedding biz - marketing, networking, productivity, sales, and so much more. The way the program is set up allows for so many opportunities to learn and grow. I love the bi-weekly mastermind calls and the chance to get feedback from others in the industry is well. The masterclasses have also been incredible. Thanks for everything, Lane’!"
- Becky Hart, Wedding Planner/Coordinator + Specialty Rentals, Event Crush
Ditch the fancy presentations and participate in these highly-actionable monthly trainings for rental pros. Each month we'll have an open discussion around a rental-specific topic or a deep-dive business topic. Held the 3rd Wednesday of every month (5pm PST), upcoming topics include:
January 15th: 2020 goal setting
February 19th: Ways to make more money and increase your revenue with promotions
March 18th: Building your email list
April 15th: Hiring your first employee
May 20th: Discounting and sponsorships
June 17th: Newsletter ideas to nurture your clients
Twice a month (2nd Tuesday at 1pm PST and 4th Tuesday at 6pm PST) hop on live via video with your questions and get feedback from your coach and peers. Bring your struggles and ask your burning questions and say hello to the clarity you’ve been craving.
Inside the Facebook Community you’ll get priority access to me as well as other members. Here you can send out the bat signal for those urgent SOSs, get feedback on what you’ve created and encourage others. You're joining a community of other rental companies who are facing the same obstacles and pain points as you.
Deep-dive training into business topics custom-tailored to wedding industry professionals. You’ll get instant access to the entire training library when you join so long as your membership is in good standing. View a sample of the Masterclasses available in the Members' Lounge below (under "Courses Included With Purchase").
Premium membership includes four (4), 45-minute private coaching calls where you can monopolize my time with #allthethings. In these private, 1:1 calls you’ll receive custom coaching for your unique circumstances. This is your time to take big strides and LEAP toward your goals.
Monthly Recurring and Yearly members have special coaching pricing not otherwise available to the public. As a member, you also have a special savings when shopping in the online shop.
After your third month as a member in the Members' Lounge, you'll qualify to receive a complete audit of your website at no additional charge. If you've been wanting to update your website so you can attract and connect with your ideal clients but you're not sure what changes will have the biggest impact (and improve your search rankings), this audit is a must!
"I love this mastermind! I was skeptical and unsure of what it was before I started, but it's been so valuable. Classes are my comfort zone - where someone has a curriculum and tells you what we should work on and when, so having an open system where I have to identify and own my struggles is really challenging - in a good way! And having Lane's experience and insight, as well as the feedback from the rest of the group is so helpful and has made me look at my business in a different way."
- Allison Schreck, Florist, Bramble Floral Design
Courses Included with Purchase
Original Price: $290
I’m Lane’ Richards, Creator and Founder of Something Borrowed Portland, a specialty rental company (now owned and operated Archive).
I’m a business mentor who helps show specialty and vintage wedding rental owners how to do more in less time. You’re already amazing - all you need now is a plan for success coupled with the knowledge and tools required to build, run, and grow that big idea of yours.
If you want to learn how to run an insanely efficient, incredibly lucrative wedding business, I can show you how.
StartAbout the Monthly Masterclasses
StartSeptember Masterclass: How to Organize a Styled Shoot
StartAugust Masterclass: Website Review - Optimizing Your Website to Attract Your Ideal Client
StartJuly Masterclass: Productivity: Getting More Done in Less Time
StartJune Masterclass: Creating Your One-Page Marketing Plan
StartMay Masterclass: What Metrics to Track In Your Wedding Business
StartApril Masterclass: Identifying Your Ideal Client
StartMarch Masterclass: Creating Your High End Client Experience
StartJanuary Masterclass Replay: Instagram Best Practices
StartDecember Masterclass Replay: Understanding Google Analytics
"I loved working with Lane’ and in this Mastermind group! l’ve learned so much from the Masterclasses Lane’ gives. She is such a great teacher, really gets to the heart of a subject and breaks it down so it’s easy to implement what we’ve learned. I always look forward to the Mastermind calls too. Input from other wedding business owners is not only helpful but so encouraging, especially when your stumped or feeling overwhelmed. I always know I am going to come away from these calls with valuable information, a plan, or inspiration. All things critical to a successful wedding business. Oh, and one-on-one coaching with Lane’ totally boosted our bottom line. Actually paid for itself in the first month! Worth it all the way!"
- Sara Hill, Co-Owner, Wander Event Rentals
Frequently Asked Questions
"Working with Lane' has helped so much with my confidence in my business, as well as knowing what to look at and what to put in place to help my business grow. The materials are great, the group is so helpful and supportive. I definitely recommend working with Lane' if you're looking to improve your business."
- Erin Fogg, Co-Owner, Power of Love Rentals